Why is diamond jewelry always the best option?

There are several reasons that make diamond jewelry the best jewelry option. Yes, it is true that diamonds are usually connected with very high price-tag but this is the result of their beauty, quality and rarity.

Diamond beauty is mostly embodied in that unique sparkle that only diamond jewelry can provide. For many women, the sparkle alone is already the good enough reason to go for diamond jewelry, especially in form of diamond engagement rings.

Diamond quality mostly results from the fact that diamonds are the hardest materials on our planet, and so diamonds can be only scratched with other diamonds, which means that diamond jewelry is pretty much safe from almost any ("usual") damage. However, this does not mean that you should just forget about taking care for your diamond jewelry.

Diamonds, or to be more precise natural diamonds, are rare, and are not easily found. This rule particularly applies to some natural colored diamonds like for instance red and green diamonds, which are extremely rare in nature, and therefore have enormously high price tags.

Diamonds also have tradition and powerful marketing on their side, and these two factors have certainly played an extremely important role in making diamonds the most preferred jewelry option.

To put things as simply as possible, you just can't go wrong with diamonds. Diamonds are the best of the best. The only real downside of diamonds is their high price tag. But as with anything else quality has its own price.